Contextual Intelligence

It is not a very recent concept but quite a bit of research has been done on it over the recent past. Most of it has been done in a technological concept as the idea seems to help in making the life of internet users easy.

According to this concept there are only few thoughts that are originally created by human beings. Most part of the information that is generated is based on previous experiences and insight. When a user is researching about some object or idea, they need more than just information. Their research requires the past knowledge in order to understand what has been done about it in the past so as better it in the future. This makes it essential to deliver contextual intelligence to the users so that they can have a better insight of your business. This can be achieved by combining structured and unstructured information with perceptive navigational tools.

The three basic components of contextual intelligence are information, navigation and relevancy. It helps the user by selecting a combination from structured and unstructured information and navigating the relevant user to that information or taking the information to the user who wants it. This phenomenon can help in improving the decision making process for the user to a considerable extent. They do not have to search through useless information in order to get to what they are actually looking for. The systems will be designed on the principles of contextual intelligence and they will be capable of suggesting on its own what the user needs. It makes these suggestions based on the contextual information.

Recently this idea is being tested with different online business models reason being, the cyber space is immensely cluttered with information and it is no longer very easy to looking for relevant information. Apart from that, in this continuously advancing technological era our lives have become much busier. There are certain examples available online that have implemented the model of contextual intelligence in their online business.

Kazoolee is a similar kind of iPhone Application that enables users to create their wish list (a list of things that they want) and got lists (a list of things that they have and wish to sell) on their smartphone. The app then links up the relevant got lists and wish lists and links up the two. In other words it tells you if they guy sitting next to you has something to offer that you are looking for. The active contextual intelligence system does all the searching and brings you just want you want.

Relevancy of Online Information

Internet, nowadays, is so heavily crowded with Advertisements that it has started somehow to annoy the users. These ads are hardly relevant and the user has to pay to get rid of them. Regardless of the fact that it’s a social forum or search engine, advertizing is everywhere. Everyone is trying to sell you something, either you need it or not.

There have been attempts to refine the advertizing practices in the recent years. The concept of business intelligence has been introduced to make life easier for the users. It creates a virtual profile for every user that contains information like their browsing practices, search history and product preferences. This also makes it easier for the companies to target the right audience and they could limit their marketing effort. Now that was helping the corporations to get better results for their advertisement but the audience was still not too happy with it. It had not helped the users as much as it had promised to. They were still bombarded by ads. The only difference was that the users who actually wanted something had fewer alternatives to pick from. But those with no real need for that item or service were also shown the ads.

Since the popularity of social media and networking sites grew, it became easier to track the user’s personal details via their interactions and activities on these social sites. They do a better job at finding out people’s preferences because they analyze the entire social context while profiling the user and it keeps on updating itself. Now the concern this social relevance operating model raises is of the users’ privacy. People are concerned because their personal information is being used by corporations. Although this has made the decision making process much easier for the individuals there still was a need of system that would increase the relevance without raising any privacy concerns.

That phenomenon is known Contextual Intelligence. It links up the offer with the need perfectly. In other words it empowers the user to filter the information as per their need. For example there is this iPhone App based on the principle of Contextual Intelligence which allows the users to create a Got-List (A list of products or services they have and are willing to offer to whoever may want them) and a Wish-List (A list of things they want). The app helps in matching these lists uploaded by the users and involuntarily informs them if the person sitting next to them has something to offer that they might want. The App is known as Kazoolee and every iPhone users must try it!

Ways of Making Money Online

There are a lot of people making money via online channels. The huge online traffic is a potential customer base that can be targeted sitting at home. Whether you want to earn a part-time income or run a full-time business, internet is the easiest and most inexpensive place to start from.

Keeping in view the increasing accessibility and exponentially intensifying user base of the internet, many companies have opened up an online selling point. This gives them the opportunity to target a wide range of audience and sell their product to the customers all over the planet. It gives sales a major boost and the business generates greater revenue with the help of the online access point.

One of the most common ways to earn online is by writing blogs and articles. There are many businesses that pay you for writing blogs for their website as it helps them to generate traffic. If you provide an interesting and a well researched piece of information to the reader they are very likely to come back to your site. Various companies are willing to pay as much as $400 USD for a nicely written informative article. And if you write blogs for your own self and are able to build a good enough audience on your page, related companies will contact for letting you place their ad on your blog. Several brands would be willing to pay you for placing an Ad on your blog to attract the traffic you are generating.

One can also create an online outlet on Facebook or any social platform that generates heavy traffic and start selling self-made or other’s products from home. Such online display and selling point can also be made for iPhone and Android users. As the number of smart phone users has grown immensely over the past few years, it has become a very lucrative platform for online businesses.

Kazoolee is one such tool for online buying and selling that works on the principles of Contextual Intelligence. This technology is one step ahead of Business Intelligence as it brings you only what is relevant to you or what you really need. This speeds up the decision making process and saves a lot of time. It is an iPhone application designed by Avenuesocial Inc. Users can upload pictures of the sellable items with price tags and there is no need to look for buyers. This application automatically help them locate buyers in the local community, within a specified radius, which saves shipping cost and also any time delays that one may face in receiving a delivery. It has an integrated messaging service which allows the users to communicate and bargain over the price and get more product details. The automatic suggestions about every item posted on Kazoolee are displayed to the users depending on their relevancy as it is powered by contextual intelligence.

It’s a must have app for every iPhone and Android user because you never know when you have to sell off something urgently and no other tool works faster than Kazoolee!

Transformation of Online Shopping Methods!

The world has shown some very rapid transformations over the past couple of decades in terms of technology. And these changes continue to occur, only at an increasing pace. Almost everything that we now see, touch or experience is being driven by technology. Internet is a key player in this process of change. It has completely altered the way people work, live and play.

We, no longer have to wait in a queue for hours to pay our utility bills; it can easily be done online, with just a few simple clicks. We don’t need to visit several companies on our job hunt; one can apply for work online via different online job portals or email. We don’t necessarily have to go abroad to get foreign qualifications; online degree programs are offered by most known educational institutes. Similarly when it comes to shopping; we can visit all the different types of shopping malls on our computer screen and have almost anything delivered to our doorstep.

Most of these online systems are powered by the technology known as Business Intelligence. It automates all the process and makes it easier to look for the products or services consumers may need. There is this much talked about iPhone App called Kazoolee; it’s all set to hit the App Store. It is based on the concept of Contextual Intelligence, which is one step ahead of Business Intelligence. The idea behind the application is to get the most relevant information to the consumer in order to speed up the decision making process. This app matches the user’s profile and the available information and offers them the best possible solution in much lesser time. It not only saves one’s time but all the energy one usually spends while searching for the relevant information.

Kazoolee is an iPhone App that enables household users to trade products with people residing in their local community. It’s an easy to use app designed for users of all ages. All one needs to do is to upload a photo of the product, add some description and select a price range. The app automatically searches for the buyers in their locality and suggests them the item if it matches their need/interest. It has been integrated with Google Map API service that makes it easier to determine the exact location of buyers and sellers within a radius of 60miles. It saves the shipping or delivery cost that one spends on an online order.

All in all it is a very useful application that every iPhone user must have. You never know when you might have to sell something urgently!

Evolution of Online Business Methods

The rate of technological advancements has shown exponential growth over the last couple of decades. Social space is one of major discoveries of today. It has been there for a while but during the last decade it emerged as one of the most revolutionary concept. It has transformed the way people interact with each other and has given a new medium of communication to businesses.

We now live in a social world where communication is the key to improving productivity and value. In the midst of globalization, emerging technologies and advent of new business methods, it is essential to keep the main focus on the needs of the global customers. The business and organizational context of today is very dynamic and keeps evolving continuously. They must possess high level of contextual intelligence so they can analyze the situation faster and offer customers with the best possible solutions.

Contextual Intelligence is a relatively recent concept that emphasizes on the importance of Personalized Information. And the best results can be derived from this concept if it is integrated in into online businesses. It will enable the system to analyze user’s profile based on certain factors and make automated suggestions that match their interest and need with what is available for them out there. It works as an automated intelligence driven engine that keeps track of the relevant information of the individual, like contextual search, annotations, discussions, structured and unstructured date etc. It helps the users focus on what is relevant to them; in turn it speeds up the process of moving from information to action.

Faster decision making is becoming incredibly important in the market today. Traditional Business Intelligence model has failed to deliver on its promise. Analytical tools are still very complex for the users and the IT people are flooded with requests to generate reports. So it is the contextual discovery that simplifies the course of action. Traditional BI models were very record centric, whereas, Contextual intelligence is all about being ‘people centric’.

Similarly when it come to online business, it is necessary create a link between what an individual wants and what is available for them and is also within their reach. There is this much talked about iPhone application,Kazoolee, that supports online buying and selling with the use of contextual intelligence. It formulates a contextual environment where users can maintain a gotlist (items that you wish to sell) and a wishlist (items you wish to purchase). Once both these list are made, it automatically matches their wishlist with the gotlist of every user of Kazoolee and tells them which items from their wishlist are available and are within their reach. This makes the process of exchange of goods much more simplified for both; the buyer and the seller.

It’s a must-have app for every iPhone user!